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I got an email mailer in my inbox recently. It came from the generic ‘Webmaster’, the subject was a vague ‘MGP’s new Radio Campaign goes big with “Pappu”‘. Most people would delete it right here. Spam for sure. But I ventured further. The message had no clear body message except for ‘If you wish to …

They said it couldn’t be done. But Tata went ahead and did it anyway. They got out a car that cost a lakh rupees. And although the prices have escalated recently due to surges in raw material costs, the Tata Nano is certainly a revolutionary product. The idea for the Nano was conceived sometime in …